Love it or hate it, the Meme Market is again, and Wall Street strategists say it could actually’t be ignored.
While shares of AMC Entertainment (AMC) are having a risky Thursday, the social-media-fueled buying and selling frenzy has pushed shares of AMC up almost 3,000% this 12 months, giving the money-losing movie show chain a market worth of greater than $30 billion. AMC is not alone. Shares of Bed, Bath & Beyond (BBBY), Express (EXPR), and BlackBerry (BB) are all up this 12 months. It’s paying homage to the eye-popping run-up in shares of Gamestop (GME) that we noticed again in January, when the Reddit investing crowd purchased shares of the struggling online game retailer to stay it to the Wall Street execs who had been betting towards the stock.
Ryan Nauman, market strategist at Zephyr informed Yahoo Finance Live that wild buying and selling in these so-called meme shares is not a lot a “threat” to the broader market because it is a “learning experience.”
“This is no longer our grandparents’, or for that matter, our parents’ stock market,” Nauman mentioned. “Now, investment professionals need to start focusing more on looking at alternative data sets, rethinking their investment thesis to consider this growing cohort of retail investors.”
Even if you happen to’ve vowed to keep away from the “meme trading madness,” you might personal AMC and GameStop and never even comprehend it, as a result of the shares are nonetheless a part of the Vanguard Russell 2000 Value Index Fund ETF Shares (VTWV). The current rallies in these two shares have pushed the Russell 2000 Value Index up 30% year-to-date, dusting the Vanguard Russell 2000 Growth Index Fund ETF Shares’ (VTWG) 3.8% achieve throughout the identical interval.
“These retail investors, because of day trading, and for the most part, because of this virtually free money that we’ve had from the Fed since the pandemic, their voice is getting much larger due to social media,” Nauman mentioned. “They need to be considered when we are coming up with the investment thesis moving forward.”
AMC was fast to reward particular person traders with perks, like a big free popcorn at theaters. The firm additionally unveiled a brand new portal on its web site the place shareholders can entry unique reductions and invites to particular screenings.
As my colleague Myles Udland wrote within the Yahoo Finance Morning Brief, “with all these moves, AMC CEO Adam Aron and the whole executive team at the company are putting the pressure on their peers running other companies caught up in the meme trade to not just let this market moment come and go. These are episodes that management teams must cash in on.”
And “cash in” they did. On Thursday morning, the company filed to sell 11.5 million shares simply two days after it raised $230 million by promoting 8.5 million new shares to the funding agency Mudrick Capital.
The submitting was additionally suffering from warnings for traders to have their “eyes wide open” in the event that they enterprise to purchase the stock.
“We believe that the recent volatility and our current market prices reflect market and trading dynamics unrelated to our underlying business, or macro or industry fundamentals, and we do not know how long these dynamics will last,” the submitting mentioned.
Nauman mentioned sooner or later, fundamentals will matter once more, as soon as the Federal Reserve begins elevating rates of interest.
“Money’s going to get a little bit more expensive so there’s going to be some more volatility here,” cautioned Nauman. While he admits he “doesn’t have the heart” for investing in lots of of those meme shares, Nauman mentioned for youthful traders with a very long time horizon, they might be a chance.
“You have the fear of missing out, you’re shooting for the moon here,” mentioned Nauman. “I really think it has to depend on your goals and objectives. Can you afford to lose that money that you’re really gambling with, investing in some of these meme stocks? You’ve got to be careful with these meme stocks, but if you have the time, you have the money, you might be able to include them in your portfolios.”
Alexis Christoforous is an anchor at Yahoo Finance. Follow her on Twitter @AlexisTVNews.